AUD-15 · Audit Maneuver

Why does AI show the wrong hours or address for my business?

Engines repeat the listings and pages they can find, so wrong hours or addresses usually come from an out-of-date business profile or a directory that copied it. Google says to keep your address, hours, special hours and categories accurate and complete and to verify your business. Fix your profile first, then the other listings.

Free to read, no signup. Nova compares your listings with your real details.

01 · What the AI companies say

What Google says about local information

Straight from Google Business Profile Help. Other engines have not published equivalent guidance.

Google

Keep information accurate and complete

Google says to keep your address, hours including special hours, business category and attributes up to date, and that verifying your business makes it more likely to appear.

Tips to improve your local ranking on Google
Google

Relevance, distance and prominence

Google says local results depend on relevance, distance and prominence, and that complete information helps match your profile to what people search for.

Tips to improve your local ranking on Google
Google

No way to pay for rank

Google says there is no way to request or pay for a better local ranking, and that reviews and links from other sites contribute to prominence.

Tips to improve your local ranking on Google
02 · The Maneuver

Five steps to fix local details

Do it by hand with these steps, or hand the whole thing to Nova.

  1. Write your real details

    Record your correct name, address, phone, hours, special hours, categories and services.

    Nova: builds this from your site and asks you to confirm.

  2. Ask the engines

    Ask for your address, hours and services in each engine, and note the sources.

    Nova: asks across engines and saves the sources.

  3. Compare listings

    Check your Google profile and the main directories against the real details.

    Nova: compares listings with your real details.

  4. Fix the profile first

    Update your Business Profile, verify it and keep special hours current. Then fix directories.

    Nova: drafts the updates for approval.

  5. Recheck

    Re-ask the engines in a few weeks, and re-check after holidays or changes.

    Nova: re-checks on a schedule.

Nova

Short on time? Nova, your AI brand visibility expert, runs this Maneuver on your brand and tracks the result.

Take it to Nova
03 · What Nova hands back

Listings and mismatches

Sample output for a fictional business
ListingHoursAddressMatches?Fix
Google profile[HOURS][ADDRESS]NoUpdate hours
[Directory A][OLD HOURS][ADDRESS]NoRequest correction
[Directory B][HOURS][OLD ADDRESS]NoUpdate address

Nova then re-checks your listings and the engines' answers, so you see when they agree.

04 · Free skill file

Take this Maneuver into your own AI agent

Get local-listing-accuracy.md, a ready-to-use skill file with a details template, a listing comparison and a correction routine. Drop it into Claude, Cursor or any agent that reads SKILL.md files.

local-listing-accuracy.md

Skill file for Claude, Cursor and other agents

  • A business details template
  • A listing comparison table
  • A correction request routine
We'll also send new Lift Lab Maneuvers. Unsubscribe anytime.
05 · FAQ

Questions, answered.

Let Nova fix your local details

Nova opens with this Maneuver loaded. Nothing ships without your approval.

https://