Is my store ready for ChatGPT shopping?
Start with clean, complete, consistent product data on your own pages, with accurate price and availability. OpenAI documents a product feed, a CSV or JSON file sent to it, first as a sample and then as daily snapshots. The specification is still evolving, so check OpenAI's live documentation before building anything.
Free to read, no signup. Nova checks your product data and lists what to fix first.
What is documented about product data
OpenAI's shopping help page returned an error when I tried to open it, so this page cites only the feed guide. The specs may change.
A product feed for ChatGPT
OpenAI describes the product feed as a structured file, sent as CSV or JSON, so ChatGPT can accurately show a merchant's products. Merchants first send a sample for validation, then daily snapshots. Required fields cover identifiers, pricing and availability.
Product feed: key conceptsProduct markup on your own pages
Google describes product snippets and merchant listings markup for showing price, availability and more in Search, and says combining page markup with a Merchant Center feed improves eligibility.
Product structured dataPage and feed should agree
Google says feed data can fill in details when a page lacks them, so keep your pages and feed consistent.
Product structured dataFive steps to check your store
Do it by hand with these steps, or hand the whole thing to Nova.
Audit your product data
List products and check titles, descriptions, images, price, availability, brand and identifiers for completeness.
Nova: audits your product data.
Make pages and feed agree
Check that price and availability on your pages match your feed or markup.
Nova: finds mismatches between pages and data.
Add accurate markup
Add product markup that matches what shoppers see, and validate it.
Nova: drafts markup for approval.
Check OpenAI's current docs
Read OpenAI's current feed documentation and application process, because specs may change.
Nova: summarises what to check in the live docs.
Test and recheck
Ask shopping prompts for your products in ChatGPT and other engines and note what appears.
Nova: re-runs the prompts and reports.
Short on time? Nova, your AI brand visibility expert, runs this Maneuver on your brand and tracks the result.
Take it to NovaProduct data readiness
| Product | Issue | Where | Fix |
|---|---|---|---|
| [PRODUCT A] | Price differs from feed | Page vs feed | Make them match |
| [PRODUCT B] | No brand field | Feed | Add brand |
| [PRODUCT C] | Out of stock shown as available | Page | Fix availability |
Nova then re-checks your data on a schedule, so mismatches don't creep back in.
Take this Maneuver into your own AI agent
Get shopping-readiness.md, a ready-to-use skill file with a product data audit, a page-and-feed match check and a feed readiness checklist. Drop it into Claude, Cursor or any agent that reads SKILL.md files.
Skill file for Claude, Cursor and other agents
- A product data audit
- A page-versus-feed match check
- A feed readiness checklist
Questions, answered.
Relevant reads
All articlesLet Nova check your product data
Nova opens with this Maneuver loaded. Nothing ships without your approval.