Why does ChatGPT get my pricing wrong?
Engines repeat the pricing on the pages they retrieve, and an old blog post, a review-site profile or a cached page can be clearer than your own. No engine publishes how it reads pricing, so the fix is practical: make one current pricing page state plans and prices in plain text, then correct or redirect the old pages that still show old prices.
Free to read, no signup. Nova finds the pages stating your old prices.
What the guidance covers, and what it doesn't
No engine publishes guidance on how it reads pricing pages. Google's general guidance on accuracy and visible text applies.
Keep key content in text
For AI features, Google says to keep important content in text form, make pages easy to find with internal links, and keep structured data matching the visible text.
AI features and your websiteCheck facts, and don't fake freshness
Google asks for factual accuracy and lists changing dates to make content look fresh as a warning sign of content made for search. Update prices honestly and date the change.
Creating helpful, reliable, people-first contentFive steps to fix wrong pricing in AI answers
Do it by hand with these steps, or hand the whole thing to Nova.
Record the correct pricing
Write down current plans, prices, billing terms and limits. This is the one source of truth.
Nova: builds this from your pricing page and asks you to confirm it.
Ask the engines about price
Ask "How much does [brand] cost?", "Is there a free plan?" and plan-specific questions. Save the answers and cited links.
Nova: asks across ChatGPT, Perplexity and Gemini and saves the sources.
Find where wrong prices come from
Open each cited page. Note old blog posts, review profiles, partner pages and cached versions that show old prices.
Nova: lists the likely source of each wrong price.
Make one page state it plainly
Put plans and prices in plain text on a single pricing page, with an honest last-updated date. Match any markup to the visible text.
Nova: drafts the pricing page copy for your approval.
Correct the old sources, then recheck
Update or redirect old pages and ask third parties to correct theirs. Re-ask the questions in a few weeks.
Nova: drafts correction requests and re-checks later.
Short on time? Nova, your AI brand visibility expert, runs this Maneuver on your brand and tracks the result.
Take it to NovaEvery wrong price, its source and the fix
| Engine | States | Current fact | Likely source | Fix |
|---|---|---|---|---|
| ChatGPT | From [OLD PRICE] | From [YOUR PRICE] | Old pricing blog post | Update and redirect |
| Perplexity | No free plan | Free plan exists | Review-site profile | Profile update request |
| Gemini | Annual billing only | Monthly available | Cached pricing page | Clarify on pricing page |
Nova then re-asks the pricing questions at 30 days, so you see which are fixed.
Take this Maneuver into your own AI agent
Get pricing-page-clarity.md, a ready-to-use skill file with a pricing facts template, a question set and a source-tracing routine. Drop it into Claude, Cursor or any agent that reads SKILL.md files.
Skill file for Claude, Cursor and other agents
- A pricing facts template
- A pricing question set
- A source tracing and fix routine
Questions, answered.
Relevant reads
All articlesLet Nova find and fix wrong pricing
Nova opens with this Maneuver loaded. You approve every fix before it ships.